Eclectic Art & Vintage Treasures Inside This Tiny Brooklyn Heights Apartment

At just 450 square feet, Jason Saft's Brooklyn Heights studio is proof that a small home can feel expansive without sacrificing personality. The founder of Staged to Sell Home—a New York company known for transforming difficult-to-sell properties—has spent more than two decades helping clients reimagine their spaces. His own apartment is no exception. Every piece has been chosen with intention, creating a home that balances practicality, sentiment, and an ever-evolving collection of art and vintage finds.

Jason purchased the apartment after a breakup. The previous resident had lived there for more than 60 years, leaving behind an interior that was almost entirely untouched since the building's conversion in the late 1960s. Rather than rushing into a renovation, he cleaned, painted, and made small cosmetic improvements while learning how he wanted to live in the space.

"I practice what I preach," Jason says. "I just cleaned it up and moved in."

That philosophy continues to guide the apartment today. Original built-ins remain, the kitchen is still awaiting its full renovation, and layers of collected artwork have gradually replaced the temporary fixes. Instead of chasing a finished look, Jason embraces the idea that a home should develop over time.

"You don't need to get this done in a day," he says. "Your home isn't like an Amazon package. It takes time. It takes thought and care. It takes mistakes."

The studio is filled with reminders of both his personal life and professional journey. Paintings sourced from emerging artists hang alongside vintage finds discovered in thrift stores and estate sales. A set of mahjong tiles recalls afternoons spent watching his grandparents play. Even two industrial magnets displayed in a bowl commemorate the day he spent hours fishing his bicycle key out of a New York City subway grate after quitting smoking—a reminder, he says, to keep searching for creative solutions.

Throughout the apartment, Jason applies many of the same principles he uses in his staging work. Mirrors amplify natural light. Neutral foundational pieces allow artwork to take center stage. Every corner serves a purpose, whether it's displaying ceramics, housing a growing library, or creating a dedicated nook for his young daughter.

The tour extends beyond the apartment to Staged to Sell Home's 24,000-square-foot warehouse in Industry City, where decades of collecting have become an organized inventory of furniture, artwork, lighting, and accessories. What began as a side project while working as a real estate agent has grown into a business built around thoughtful problem-solving and design.

"I love being called the man who sells unsellable apartments," Jason says. "I feel as if I've earned that title over 22 years of backbreaking hard work."

Whether he's sourcing a painting at an auction, rescuing furniture destined for the curb, or styling a Manhattan penthouse, Jason approaches every project with the same curiosity that shaped his own home. His Brooklyn Heights studio isn't a showroom or a perfectly preserved design statement. It's a living collection—one that's still evolving, one thoughtful piece at a time.